Macroeconomics is like a zoo, and microeconomics is like each exhibit.

Wednesday 15 February 2012

Long Run Costs and Economies of Scale

Chelsey's Wedding Invitation Design Company is an interactive website that allows one to customise their wedding ivitiations. The website has simple designs and online step by step tutorials on how to customise a wedding invitation. One has the ability to upload pictures, select their formatting and their paper. There are various types of speciality paper for all wedding themes. Invitiations are shipped out quickly and efficiently for all time lines.

The size of Chelsey's Wedding Invitation Design Company is small-based family company. The market that this company targets is engaged couples. There is a huge market for wedding stationary in Canada. Couples require invitations to invite people to their wedding.

The wedding market is highly trendy and involves planning and keeping up on unique ideas which is a long-run cost for this company. For marketing this company will need to be involved in all of the social media to have their business spread. Chelsey's Wedding Invitation Design Company would like to eventually spread out into the other types of stationery's needed for weddings (eg. Programs). This company has increased their budget for the latest technology for printing and web design. The anti-virus needs to be updated monthly. The fixed costs are the number of employees, the rental building used to produce the invitations.

A business that is similar is Invitations by Dawn. A strength for this company is when searching wedding invitations in google they are in the top search list. This company offers all types of different wedding stationary needs. Their company is easy to navigate and have a variety of different shipping options available. A weakness for this company is they do not take paypal which does not appeal to all customers. Most people would be hesitate to input their credit card on a non-secure site.

Below is a link to Invitations by Dawn
http://www.invitationsbydawn.ca/

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